A culture of trust, collaboration and five-star service is how Alex Rice has built up such a loyal base of enthusiastic clientele. This concierge mentality is of the utmost importance to Alex, who places a high priority on his clients’ best interests even if it means tough conversations and emotional navigation. For Alex, it’s all about creating success stories and having his clients remember him for his trustworthiness and passion.
Alex’s roots in real estate began with helping investors find and flip homes. He soon realized the opportunity that real estate presented for individual equity and financial growth and used that lens to create a unique approach for first-time homebuyers. When the pandemic took hold, Alex was able to take advantage of the historic moment in real estate history by growing his luxury business. Alex’s long list of client wins, hardworking attitude and transactional savviness traveled far and wide through word of mouth, and sure enough, he became known as the broker that could help buyers and sellers achieve their real estate dreams.
Given his reputation as a dedicated and diligent advisor, Alex places a heavy emphasis in his client relationships to ensure that they feel cared for, listened to and prioritized. No matter what, his clients can always rely on him at every stage of their lives to provide an educational and high-value real estate journey.
